On Aug. 28, 2009, CrossFit founder and CEO Greg Glassman made an appearance on Fort Hood TV during a visit to the U.S. Army facility in Texas. Coach Glassman was invited to speak at a Commanders’ Call just as the Army was doing an eight-week evaluation of CrossFit vs. regular PT. Coach used the occasion to present the Army with $20,000 of fitness gear as part of Operation Phoenix.
He also did an in-studio interview for Fort Hood TV. It is presented here unedited and in its entirety (including an "off-the-record" informal discussion before the official interview). Among other topics, Coach talks about his desire to help men and women in uniform through Operation Phoenix, as well as how CrossFit grew from one tiny facility to a multinational corporation.
After opening the first CrossFit box in Santa Cruz, Calif., Greg and Lauren started training athletes and posting their workouts to the web. “That was the spark that set the fire,” Coach says.
Additional reading: The Panther Recon Downrange Gym by 1st Lt. Matthew Hoff, first published Sept. 20, 2009.