A tent city and a swarm of CrossFitters guaranteed some fun and engaging discussion at the recent CrossFit Endurance Sports and Fitness Expo in Costa Mesa, Calif. The event allowed CrossFitters to connect with their own community and reach out to the larger community to share CrossFit with the general public.
In this video, a panel of CrossFit HQ executives has been assembled, including Paula Gravatt of CrossFit by Overload and the Affiliate Support Team, Director of Training Dave Castro, Director of Business Development Jimi Letchford, Jeff Martin of CrossFit Kids, Brian MacKenzie of CrossFit Endurance, and CrossFit founder and CEO Greg Glassman.
In Part 1, event MC Doug Katona of CrossFit Endurance asks the assembled HQ execs questions about themselves and about their priorities right now. Find out how each of these members of the HQ staff found CrossFit and how each continually helps CrossFit grow as a business and as a fitness program.
Says Coach Glassman: “I’m spending my time putting together the teams—legal, financial and technical—to pave the way forward for the continued growth of everyone: affiliates, trainers, clients.”
In Part 2, Katona poses audience questions to the panel. Castro discusses the future of the Games, including the return of the masters division and the new format for the sectionals and regionals, and Jeff Martin announces an inaugural CrossFit Kids event at the Games.
When a question is posed about HQ communication with the community, Coach Glassman admits he has trouble keeping up with his overflowing in-box.
“All the correspondence is appreciated. I’ve got nothing but love for all of you, but I’m overwhelmed,” Glassman says.
He and Letchford also discuss the expansion of the CrossFit name and what happened to Operation Phoenix.
Part 1: 13min 0sec
Part 2: 12min 29sec
Video by Again Faster and CrossFit Films by Jordan Gravatt.
Additional reading: CrossFit HQ, 2851 Research Park Dr., Santa Cruz, Calif. by Greg Amundson, published Jan. 5, 2010.