Jennifer Reed of Atlas CrossFit in Chicago provides her athletes with a motivational program to help them make improvement. Her I Am CrossFit Challenge holds athletes accountable to their coaches for their workouts and nutrition plan for eight weeks.
Athletes sign up and choose their coach, then record their starting weight, body fat and measurements, complete with pictures. The incentive for athletes is a free month of membership, T-shirts and recognition, in addition to the positive changes they make in themselves and their performance.
“The goal is obviously some body-composition changes, but then also we do a performance aspect, so the other half of the competition is based on strength and endurance,” Reed says.
This year the endurance component was a rowing Helen and the strength components were a max squat and max press. The athletes performed these workouts at the beginning of the competition. Each week the athletes submitted food logs based on the Zone Diet and performed four workouts.
At the end of the competition, the athletes were retested on the workouts and photographed and measured for body-composition changes.
“I think for a lot of people they just need that accountability in their lives, and they’re happy about it,” Reed says.
Additional video: It Changed My Life: Deborah Scarborough by Deborah Scarborough, published Nov. 17, 2010.