It was a chance meeting: two strangers, one car, a Barbells for Boobs event.
“By the end of that car ride and the end of the day, we’d made the agreement that when we got back, ‘Hell, we’re going to start our own box,’” Andy Ruddick says of how he and co-owner Peter Davis schemed CrossFit HG3 into existence.
Davis adds: “Our business plan got written on a whiteboard for like a night, and that was it.”
Today, the Harrogate, North Yorkshire, box is 1,500 square feet of working space that came about after the two men visited about 20 boxes in the country to see what worked for others. It has nearly 40 full-time members and is starting a CrossFit Kids program and a class targeting mothers.
“It’s the community that I come for really,” one member says. “I used to go to one of the ‘normal’ gyms and no one would speak to you. You come here and everyone’s cheering each other on, pushing each other. The atmosphere’s totally different. I mean you could do a lot of this stuff on your own, but where’s the fun in that?”
Additional reading: It’s All for the Boobs by Hilary Achauer, published Oct. 25, 2011.