Training the Trainers

By Emily Beers

In Affiliation, Coaching

June 20, 2014

PDF Article

Experienced affiliate owners share key aspects of their coach-development programs, while owners of newer gyms explain how they’re planning to raise their own coaches.

Ultimately, the goal of a CrossFit affiliate is simple: creating excellence. This includes excellence on the part of the athletes and coaches, as well as excellence for the affiliate as a whole.

Because affiliate owners have the ability to run their businesses as they see fit, they often seek to develop coaches who embody CrossFit’s ideal of virtuosity and also understand and embrace each affiliate’s unique vision.

In order to do this, many affiliates have adopted training or apprenticeship programs to develop knowledgeable coaches who enhance their business and produce fitter athletes.

CrossFit Hoboken, CrossFit Max Effort, CrossFit Cumming and Shadow CrossFit are four of these affiliates. Although each has its own approach, all four affiliates are committed to developing excellent coaches.

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