In Affiliation, CrossFit, HD Videos

September 22, 2014

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Wilna Appel is the owner of CrossFit Power Beyond Measure (PBM) in Pretoria, South Africa.

Appel and her brother, Gerhard van der Merwe, are former professional athletes and now full-time trainers.

“We both love … new stuff, and CrossFit was the thing for, I think, both of us … . There’s always new things to learn,” Appel says.

For the brother-sister duo, the focus is community and personal relationships.

“It’s not about the numbers for us," van der Merwe says. "I think it’s more about getting people in and having a conversation with them and seeing that they're coming here to enjoy ... (our) company and train and go out with a smile.”

“I wanna know the people that I’m training. I don’t want them to be strangers to me,” Appel adds. “I don’t want to have too many members to let it get too impersonal.”

That philosophy resonates with the box’s members. Willem Erasmus, who has been doing CrossFit for about two years, says the people in the gym helped him get through a hard time.

“I went through some bad stuff recently, and they were there to support me, help me, to pick me up,” Erasmus says.

He adds: “I’m grateful for them in my life.”

Film by Mike Koslap

6min 07sec

Additional reading: Dallin Frampton: CrossFit in Kenya by Emily Beers, published Sept. 17, 2012.



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Attention to Retention

By Emily Beers

In Affiliation

September 21, 2014

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Affiliate owners share their strategies for keeping members happy and coming back for more.

In The Five Love Languages, Gary Chapman suggests people express and experience love in different ways, meaning individuals give, receive and perceive love differently. And according to Chapman, one of the keys for a healthy relationship is for individuals to get to know how their partner experiences love.

“People will quit a workout program, but they won’t quit on a… Continue Reading

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CrossFit Radio Episode 347

By Justin Judkins

In Radio

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Audio Article

On Episode 347 of CrossFit Radio, host Justin Judkins interviewed Nicole Carroll, CrossFit Director of Certification and Training. This episode was webcast on Sept. 17, 2014.

2:37 In summer, CrossFit announced new levels of education and training designed to help trainers continue their development. Carroll defined each of the four levels and explained its benefits.

The Level 1 Certificate Course has always provided the foundation for CrossFit training… Continue Reading

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In HD Videos

September 18, 2014

Video Article

In January 2014, CrossFit hosted its first Level 1 Seminar in Israel. Seminar Staff member Russell Berger took the opportunity to spend an extra week traveling the country, visiting its affiliates and experiencing the culture. In this six-part series, explore the Holy Land with Berger and the local community.

In Part 4, Berger is at the Jordan River, which is sandwiched between two minefields and serves as the border between Jordan and Israel.

“This is cool. This… Continue Reading

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Injury and Opportunity

By Bill Starr

In Medical/Injuries, Olympic Lifts, Powerlifting

September 17, 2014

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Smart athletes look at injuries as a chance to put in some extra work on the healthy parts of the body.

Anyone who trains seriously for any length of time is going to sustain an injury. This is simply a law of nature and no one, as of yet, has found a way to avoid it.

Even those who do fitness routines and use light weight for higher reps still get dings somewhere along the way. Then there are those… Continue Reading

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In Affiliation, CrossFit

September 16, 2014

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We want to know why you love your CrossFit coach, affiliate or garage gym.

The desire to improve and seek perfection drives CrossFit.

Virtuosity is the soul of the program, and it’s pursued every day by trainers and athletes who work together to create health and performance—true fitness.

In celebration of this pursuit, we want to hear why you love your CrossFit coach, your affiliate or your garage crew. Tell us your story, and we’ll select… Continue Reading

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